The first step in our approach to investing is to establish the goals, objectives and risk tolerances of you as the client. You can’t get where you want to go if you don’t know how to get there. Our first question to you as an investor would be: “Where do you want to see yourself financially?” Whether it be for retirement, estate planning or even education, having an end goal with a measurable approach is sure to make the process of investing much smoother.
Brian Bischoff, Principal of Bischoff Wealth Management and a Certified Financial Planner, makes it a point to meet with every potential client to discuss “the planning process”. His goal during this meeting is to gather as much information as possible in order to tailor an investment approach that will go hand-and-hand with the goals and timeframes discussed.
There are many types of investments and investment approaches available to clients in today’s market. What works well for someone else may not work well for you. That’s why we are here. Our goal is to create an investment approach and portfolio suitable to you, your goals and your timeframes. Through our simple fee-only structure, clients pay a low quarterly fee directly to the advisor. No third party money manager fees. No mark-up fees. Simply a fee charged for investment advice and service you’re getting directly from our office. *
We feel proper organization is critical to a person’s long term investment success. We focus on two factors in organizing a portfolio:
Cost Efficiency:At Bischoff Wealth Management we place high importance on the cost associated with receiving advice. Brian started his career at Merrill Lynch in 1994. There for 13 years, he learned the inner workings of how wire house products and services worked and charged. In 2007 he then aligned with Wells Fargo Advisors Financial Network, and independent business model with moderate flexibility in pricing. In 2015 he established Bischoff Wealth Management, LLC for the ultimate flexibility in pricing competiveness. We believe low cost, high value fee structures are the best way to assist a client in achieving their financial goals and objectives.
Tax Efficiency:Since 2007, when Brian embarked on a semi-independent business model, he has made his clients roughly 40,000,000 million dollars in net profit gains. * The manner of how those gains were made is important because it demonstrates the theme of our model: simple tax minimizing strategies of index funds, IRAs and tax free vehicles such as municipal bonds and low cost 529 college savings accounts. We believe how and where you own certain asset classes is just as important as what you own. Keeping taxes low is a key value added measure we at Bischoff Wealth Management go to great length to maximize. **
Once we at Bischoff Wealth Management understand the client’s goals, objective, time frames, and risk tolerances through the Planning Process,we then help the client organize their assets and liabilities in the most cost and tax efficient way possible. The Investment Process is now where we will invest the client’s assets using predominately a make up of low-cost, broad based exchange traded funds (ETFs) and mutual funds (typically through the Vanguard family of funds). In very few cases do we hire outside managers or fund families to assist us in managing a client’s portfolio. Cost and predictability are the two main reasons for this.
In our opinion and experience, we feel the best performing funds or investments over time are the least expensive. We also place a very high value on the certainty of what an index fund or similar based fund will deliver relative to it’s benchmark. We want certainty that if a client is going to take the risk associated with owning an asset class, they get the return. An index fund best delivers that certainty. We then manage this process around an asset allocation suited for each individual client’s needs.
We place a very high emphasis on communication with our clients; making sure we stay in touch with them on a regular basis through telephone calls, e-mails and in person meetings. Goals and objectives change constantly in this business so we want to be aware of any changes a client may have professionally and personally. At the end of the day, this communication helps all of us involved. Obviously the stock market is ever evolving as well so communication through this will help ensure client portfolios are serviced accordingly.
We believe that whether a client is conservative or aggressive, the portfolio has to be actively managed. All investments, both conservative and aggressive, have some element of volatility. At Bischoff Wealth Management we feel volatility creates opportunity. We go to great lengths to proactively monitor and manage a client’s portfolio. We believe in the cyclical nature of the both the market and the economy. No one investment will always do good or always do bad. Being disciplined in how we rebalance and invest a client’s portfolio through tax and cost efficiency is what will give our clients the best probability to achieve their financial goals and objectives.
*In addition to the advisory fees paid to BWMG, clients may also incur certain charges imposed by other third parties, such as broker-dealers, custodians, trust companies, banks and other financial institutions, including any such institutions recommended by the Firm These additional charges may include securities brokerage commissions, transaction fees, custodial fees, charges imposed directly by a mutual fund or ETF in a client’s account, as disclosed in the fund’s prospectus (e.g., fund management fees and other fund expenses), deferred sales charges, odd-lot differentials, transfer taxes, wire transfer and electronic fund fees and other fees and taxes on brokerage accounts and securities transactions.
** These results are not representative of all of the Firm’s clients or the clients’ experiences. Past performance is no guarantee of future results. An individual’s experience may vary based on his or her individual circumstances and there can be no assurance that the Firm will be able to achieve similar results in comparable situations. These results are not to be interpreted as a testimonial or endorsement of the Firm’s investment advisory services and it is not known whether the clients referenced approve of the Firm or its services.
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